Project
RomansWineDanube – A Framework for Sustainable Cultural Tourism
Tags
Retail
Web
Description
Addressing challenges through the application of inclusive destination management and the development of the tourism potential of underdeveloped sub-destinations
The project leverages Roman heritage and wine culture to create sustainable, inclusive tourism products throughout the Danube region.
Budget
2 600 000 €
Project type
Interreg Danube Region
Partners
10
Project leader
Danube Competence Center (Serbia)
Problems / Solutions
What problem we are working on
The potential of cultural tourism remains underutilized due to fragmented management and limited application of green approaches.
Results
Implemented solutions
Creation of common frameworks, products, and marketing strategies based on cultural heritage and principles of sustainability.
- Framework for Sustainable Tourism
- New collaboration models, plans, and brands for better visitor experiences
- Local Community Engagement Model
- Model for tourist observatories
- Green travel packages and routes
- New Tourism Products
- Pilot Projects: Roman Emperors Festivals and Wine Festivals
Project goal / Impact
Strengthening a tourism economy based on cultural heritage, sustainability, and the active participation of local communities.
